
A Friendship Like No Other
Posted 9 years ago
Kleenex sells tissues. But how to sell tissues in hordes? By creating really emotional, super sappy advertisements that will make even the most insensitive person feel a lump in his/her throat. For Friendship Day this year, Kleenex decided to change the dimensions of the Day and uses the relationship between a human and a dog as its centre-piece.
A physically challenged man who adopted a maimed dog tells his story in the ad. It is presented in the form of an interview with the man and his wife about their experiences with the dog and how it helps overcome his own short-comings. How they bond over their similar disabilities forms a riveting story.
Do you have a pet? Feel your friendship is as important as theirs? Tell us about it.







































