Old Spice | Smell like a man man Campaign
Posted 8 years ago
This ad is so absurd that it’s good! While watching the ad, the entire time you’re wondering what exactly you’re watching, and then when it’s over you can’t help but laugh!
According to research conducted by Nielson, this ad campaign increased the sales of the Old Spice Body Wash to a large extent, rising by 11% in the first 12 months after the campaign was launched.
#SmellLikeAManMan
It’s genius! and drives the point home. It’s an unpredictable ad, which forces you to watch it till the end, because you don’t know what’s happening! Now-a-days, with the advertising world taking over the internet and media, such ads are hard to come across.














































