Adytude Blog

Budweiser: Bring Back The Frogs | Super Bowl Ad

Posted 9 years ago

The most memorable ads are usually the simplest and what’s simpler than 3 frogs in a swamp croaking the brand name repeatedly?

The Budweiser frogs became more famous than any other amphibians in 1995 (they even have a Wikipedia page dedicated to them!) by not really doing much besides being part of a great marketing strategy that was put in play by Anheuser-Busch, the parent brand of Budweiser.

The trio of frogs that featured in the ad garnered a huge fan base after their Super Bowl XXIX appearance. The ad also shows other creatures in the swamp being jealous of ‘Bud’ ‘Weis’ and ‘Er.’ Two lizards, Louie and Frankie, feature besides a ferret in a continuing series of the same ad campaign.

Long story short, the lizards soon replaced the frogs and Budweiser even released a CD titled ‘Frank & Louie’s Greatest Hits’. Why someone would buy a CD sung by 2 animated lizards is beyond me, but it’s clear to see how diligently the marketing team at Anheuser-Busch worked towards building the Budweiser’s brand. The ad may be simple, but one cannot deny its creativity. It’s definitely become a classic and people all over the world have occasionally confessed how much they miss the 3 frogs and want Anheuser-Busch to #bringbackthefrogs!

Swapnil PorwalPosted 9 years agoTheir creativity is fantastic and it is very catchy. dilip chaudharyPosted 9 years agoAn extinct frog that hatches its young inside its stomach might be making a comeback thanks to science! ... jatinaustralia2Posted 9 years agofunny ANUJ RANAPosted 9 years agoawesome..... DevisinhPosted 9 years agolol this is something which i viewed more than once! Neha MishraPosted 9 years agoLol...such a funny Ad... :D Minal BPosted 9 years agoFor 1995, the animations are world class. It also shows how much importance Super Bowl plays in the life of an American hence so much effort put into AD making especially for Super Bowl. This I saw Peyton Mannng mentioning "Buds" live on TV after winning the SuperBowl. I also like the other Budweiser ads. Swapan PanjaPosted 9 years agoVery Unconventional and very creatively compiled , Great. BIbinPosted 9 years agoHatsoff to the brain behind this concept of Ad. shikharPosted 9 years agovery creative and fantastic ad zeeshanPosted 9 years agoBvj zeeshanPosted 9 years agoYo Biswanath DasPosted 9 years agoYour Comment...hi friend love you all.. RahulPosted 9 years agoVery creative and fantastic add, awesome Idea meetPosted 9 years agovery funny video krishnaPosted 9 years agoAd is too long munish kumarPosted 9 years agovideos have lot of fun AnuragPosted 8 years agoLoved it RiyaPosted 8 years agoA different scene altogether using lizards to market the brand. Innovative, a bit tough to digest though, lengthy but practical. Good one. MamtaPosted 8 years agoFantastic animation and superb Krishnaveni KPosted 8 years agoi love animations. good and superb and love it the ad meenu goelPosted 7 years agovery funny Rafi AhmedPosted 7 years agoGreat Ad !! RahulPosted 7 years agofunny frog Priyanka GhatalPosted 7 years agoHahaha nice ad #BringBackTheFrogs Melvin TomPosted 7 years agoMind blowing, Bomblastic and marvelous ad ever seen Melvin TomPosted 7 years agoMind blowing, Boblastic and supercool ad. Really loveed it. Sameer KarekarPosted 7 years agohorible ad but graphics are good ritwikPosted 7 years agovery very creative sujit.purkayasthaPosted 6 years agobrillant ad, like it Tapati PurkayasthaPosted 6 years agoit is funny ad Tapati PurkayasthaPosted 6 years agobrillant ! Tapati PurkayasthaPosted 6 years agonice annimation Tapati PurkayasthaPosted 6 years agofunny ad sujit.purkayasthaPosted 6 years agobrilliant idea Tapati PurkayasthaPosted 6 years agovery funny ad Vishal AroraPosted 6 years agoIt's Great sujit.purkayasthaPosted 5 years agoBrilliant sujit.purkayasthaPosted 5 years agoIt is a funny ad sujit.purkayasthaPosted 5 years agoFantastic sujit.purkayasthaPosted 4 years agoExciting and awesome